A perfect guideline makes your growth more.
Assess business opportunities through the lens of value creation
Apply the value stick, a research-based framework for strategy formulation, to key strategic decisions that companies face today
Master the language and tools of business strategy to contribute meaningfully to strategic conversations and your team’s success
Create value for customers, employees, and suppliers, often in surprising ways, that rival companies will find hard to match
Build sustainable success with the help of complements and network effects